North Star Selected By Two Southeastern Communities on New Branding Initiatives

Jacksonville, FL, August 10, 2021 — North Star Place Branding + Marketing, America’s leading place branding organization, has been awarded two new contracts to help move new Southeastern communities forward through community branding.

For both the Kissimmee/Osceola County Chamber located in Florida and Newport News, Virginia, North Star will lead community engagement, research, strategy and brand development. The BrandPrint process combines research, strategy and creativity in developing authentic, distinct, and ownable brand stories.

North Star is considered a pioneer in helping communities harness the strength of a well-defined and uniquely articulated brand identity. Having worked with more than 200 communities in 44 states nationwide, North Star has helped client communities uncover and express their stories and inspire local action to achieve their preferred future.

“We are excited to work with the Kissimmee-Osceola Chamber and the City of Newport News, VA as they are looking forward to rebranding,” Will Ketchum, CEO of North Star says. “Community leaders and residents are going to be involved in this process and will ultimately help us identify competitive strengths for their communities.”